Hattiesburg, Miss.- William Carey Athletics announced a multi-year agreement with Adidas and Game One to make the companies the official brand partner and providers of apparel/equipment for the Crusaders.
 
"This is an exciting step for our department," said Assistant Athletic Director Ben Smith. "As far as I know, this is the first time that we've ever had a brand partner for the entire department, and we think this will go a long way toward improving the Carey brand. I look forward to working with Game One and Adidas to create a long-standing partnership that allows our student-athletes and fans to have the best experience possible."
 
The new contract with Adidas/Game One went into effect on July 1^st. Adidas will be the exclusive supplier for all William Carey Athletics uniforms, apparel, shoes, and other accessories. All 21 of William Carey's teams will be included in the contract.
 
Game One is one of the largest and fastest growing collegiate apparel and equipment suppliers in the country, serving over 170 colleges and universities nationally. They are also the largest team supplier of Adidas in the country.
 
"We're honored to partner with William Carey University and support a campus with such a rich tradition of success," said Pat Weber, President & Chief Executive Officer of Game One. "As a former NAIA student-athlete, I'm especially excited to see our team, alongside Adidas, support the Crusaders and the entire William Carey community."
 
 
"It is a pleasure to service William Carey Athletics," Tim McMurray, Vice President of Collegiate Partnerships noted. "Working with Ben Smith and the administration in finalizing our partnership showed us how much they value true partners.  We appreciate their confidence and trust as we continue our growth strategies in the collegiate space."
 
 
About Adidas®
Adidas® is a global designer and developer of athletic and lifestyle footwear, apparel and accessories with the mission to be the best sports brand in the world. As an innovation and design leader, Adidas® engineers the best in high-performance products to make athletes better, faster and stronger and creates a range of classic and fresh lifestyle and high-fashion lines.
 
 
About Game One
Game One is a one-stop shop for premium intercollegiate athletic uniforms, apparel, equipment, facility products, and more.  From partnerships with teams and organizations to work and dedication with local communities, Game One continually strives to take on every day, season, and competition with excitement and purpose.  
 
 
Focused on an intercollegiate athletics business model that services over 170 institutions nationally, Game One continues to expand its sales and service model in this space.   For partnership opportunities, please contact Tim McMurray, Vice President – Collegiate Partnerships (tim.mcmurray@game-one.com).